Project Description
Motorola
Motorola Mobility ist ein US-amerikanischer Hersteller von Mobiltelefonen und ist Teil der Lenovo Group.
Interim Marketing Manager D-A-CH
- Responsible for crafting and roll-out of all DACH Marketing activities, both following global playbooks and coming up with local solutions and adatpations
- Analyzing growth performance in Germany, Austria and Switzerland and leverage data to identify areas of opportunity
- Supervise on Motorola`s content Marketing strategy in owned channels and steering social media agency
- Analyze funnel stages from acquisition to engagement, retention and resurrection, identify areas of opportunity, develop recommendations
- Develop and localize 360 Marketing campaigns in collaboration with media agency and HQ