Project Description

Motorola

Motorola Mobility ist ein US-amerikanischer Hersteller von Mobiltelefonen und ist Teil der Lenovo Group.

Interim Marketing Manager D-A-CH

• Responsible for crafting and roll-out of all DACH Marketing activities, both following global playbooks and coming up with local solutions and adatpations
• Analyzing growth performance in Germany, Austria and Switzerland and leverage data to identify areas of opportunity
• Supervise on Motorola`s content Marketing strategy in owned channels and steering social media agency
• Analyze funnel stages from acquisition to engagement, retention and resurrection, identify areas of opportunity, develop recommendations
• Develop and localize 360 Marketing campaigns in collaboration with media agency and HQ